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Another baby is on the way, and that's terrific news. But the prospect of becoming a big brother or big sister might be a little confusing and even worrying for your eldest child. Learn more about preparing for a sibling.
Read Preparing Your First Child for a Sibling

Welcome to a world of
love, sleep & play

There are a million ways to love, a million
ways to sleep and a million ways to play. The differences don't matter. What matters is
that every baby has the freedom to love,
sleep and play their way.
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If you're having a baby, you're probably getting ready to stock up on the gear you'll need to get through the first few months (and beyond!). Read on to find out what products should be on every new mom's to-buy list.
Read The Best Baby Products for New Moms
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It’s never too soon to visit the library! Even though your child may not yet be reading, she can certainly benefit from spending time at your local library.
Read Love Your Library: Celebrate the Joy of Books With Your Preschooler
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My daughter will be 3 tomorrow, and for the last six months she has insisted that she is a boy. I never thought I would be concerned, but it is getting to the point that it is all she thinks about. How should I handle it? Should I be concerned?
Read My toddler gets bite marks at day care -- what should I do?
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We know that reading aloud is a proven technique to help children cope during times of stress and anxiety, whether because of natural disaster, separation from a parent, or another difficult situation
Read The Importance of Books for Military Families
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Click on a developmental pediatrician's practical answers to common concerns shared by parents of preemies.
Read Premature Birth Frequently Asked Questions
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No matter how many times Mommy or Daddy explains “It’s only for a little while” or enthuses, “You’re going to have so much fun!,” tears and clinging may persist. One way parents can ease young children’s separation anxiety is by reading together and sharing books that explore the topic.
Read Comfort Between the Lines: How Reading Together Can Ease Preschoolers’ Separation Worries

All About SIDS

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Sudden infant death syndrome (SIDS) is the abrupt, unpredictable death of a baby that remains unexplained after a complete investigation and autopsy. Also known as crib death because it happens while a baby is napping or asleep at night, SIDS is a leading cause of death among infants over 1 month old. About 5,000 infants lose their lives from this each year. It most often strikes in the first four months of life, usually in the fall, winter, and early spring.
Read All About SIDS

Pampers picks

We love these products and think you will, too!
Wrap your little one in comfort and protection

Wrap your little one in comfort and protection

With its quilted, blanket-like comfort, Pampers Swaddlers is our softest diaper. Plus, its color-changing wetness indicator helps you know when baby needs a change.
A gentle clean for sensitive skin

A gentle clean for sensitive skin

Pampers Sensitive Wipes are dermatologist tested and clinically proven mild. Our hypoallergenic and perfume free formula won’t irritate baby’s soft skin.
Give noses some extra love

Give noses some extra love

Puffs is dermatologist tested to be gentle on skin to give even the littlest noses some extra TLC.
Wave bye-bye to household germs

Wave bye-bye to household germs

Babies can’t help but grab everything in sight; so keep your home clean with Bounty® DuraTowel™. They’re 3X cleaner than regular dishtowels, so you can rest easy as your baby plays freely.
Find a detergent as gentle as your touch

Find a detergent as gentle as your touch

Looking for a formula that’s tough on stains but soft on baby’s skin? For 75 years, Dreft has helped moms lovingly wash away splotches and spills on their little ones’ littlest clothes.
Ultra-strong and ultra-handy

Ultra-strong and ultra-handy

With its unique DuraClean™ texture, Charmin Ultra cleans so well that you can use up to 4X less than the leading value brand. Be sure to stock up on this essential!
Wash your baby’s onesies with TLC

Wash your baby’s onesies with TLC

Tide® Free & Gentle™ is dye and perfume-free, so it offers a great clean on gentle skin. Plus, it removes more dirt, food and stain residue than the leading detergent!
A must-have for new moms!

A must-have for new moms!

Charmin Sensitive is the only toilet paper with a moisturizing touch of Aloe and vitamin E. It’s dermatologist-tested to be gentle on skin—perfect for a new mom’s healing body.
Daddy’s face can be baby-soft

Daddy’s face can be baby-soft

For the smoothest, most comfortable shave, be sure to bring home Gillette for him. Now he can nuzzle even closer to baby’s gentle skin.
Nothing beats a baby’s smile

Nothing beats a baby’s smile

Your child is always learning from you, even when you’re brushing your teeth! With Crest & Oral-B Pro-Health Stages, you and your little one can practice proper dental care together.
Dental care for new moms: It’s a must!

Dental care for new moms: It’s a must!

For moms-to-be, oral care is key to preventing gingivitis—the inflammation of gums. Thanks to Crest® and Oral-B® Pro-Health™ products, prevention can be a breeze*.
Peace of mind protection

Peace of mind protection

Whether you're an expectant mom or need some extra protection post-delivery, Always Liners and Pads provide all the coverage you need!
For a gentle clean!

For a gentle clean!

Find out why Ivory, made of 99.4% pure soap ingredients, is recommended by 4 out of 5 moms!