Pure Collection
Pampers Pure Collection

Pure Collection

0% Chlorine bleaching fragrances parabens latex

100% Pampers Protection

Pure Protection that works

Crafted with premium cotton, soft plant-based and other thoughtfully selected materials-- they're 2X drier** and more breathable than Honest to help protect baby’s delicate skin.

Pampers Pure Collection

*Natural Rubber
**based on Size 4. Average of 0.11g less after 3 typical wettings over 15 min.

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Pure Origins

As a scientist at Pampers, creating the best diapers was always a passion. But that passion became personal when Sara became a mom to preemie twins. That experience drove her to help create a collection that combines Pampers' trusted protection with thoughtfully selected materials and zero fragrance. And hey, some cute designs wouldn’t hurt!

“I spent my days creating and testing new diapers. Then, I became a mom…to preemie twins.”

Tried it and Loved it

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"Same performance as other Pampers!"*

“We love that they are made without chlorine bleaching and fragrance but still offer the same performance we expect from Pampers. After giving these new diapers a try, we are excited they will be a new staple in our home for our 2nd baby.”

"Super gentle and non-drying"*

“These new Pampers wipes are great! They are super gentle and non-drying on skin, while still being able to clean very well (and are thick and tough enough too to not feel as though your hands are getting yucky while changing icky diapers). ”

"Will never buy another brand again!"*

“I will never buy another brand again! Pampers Pure is seriously the best diapers I've used for my daughter. The biggest perk is that the diapers are perfect for my daughter's sensitive skin. ”

"I love the Pampers Pure Collection!"*

“I am so excited about this new diaper! I feel like I finally don't have to compromise when choosing a diaper any longer! Pampers Pure offers me plant-based and other soft materials and stylish prints! Whoo hoo! ”

"My new favorite wipes "*

“Our family avoids most perfumes and extra ingredients, so it was refreshing to know that these Aqua Pure wipes consist of 99% water! I only trust the best for my daughter's skin. ”

"These work great!"*

“I love wipes that I feel confident using not only for diaper changes but for wiping faces and hands. These wipes contain 99% pure water so I feel safe using them on my sensitive skin little ones without worry. Most importantly, they work great! ”

"Absolute favorite! "*

“As a mom of 2 toddlers using great quality products for my children is so important. The Pampers Pure Diapers are one product that definitely fit the bill. I've tried many other diaper brands and the Pampers Pure Collection is by far one of my absolute favorites! ”

"I was so excited"*

“I was so excited to hear about Pampers Aqua Pure wipes. 99% is pure water. Our toddler has sensitive skin, so we like to choose products that are as simple and pure as possible. We love them! ”


*Consumers received free product to try and review

cotton enhanced logo Qualified for the Cotton Incorporated cotton enhanced™ seal.
skin health alliance logo Independently reviewed and accredited as skin safe by the Skin Health Alliance.
green-e logo Made with 100% certified renewable electricity.
cotton leads logo The Cotton LEADS™ program offers cotton users the confidence and knowledge that their cotton is responsibly produced and identified.
Qualified for the Cotton Incorporated cotton enhanced™ seal.
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Consciously Crafted

With the Pampers Pure Collection, we’ve worked to improve our environmental footprint, from how it’s sourced to how it’s made.

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Fluff Pulp

Our totally chlorine-free fluff pulp is sustainably sourced and certified to Forest Stewardship Council® or the Programme for the Endorsement of Forest Certification forest management standards.

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Premium Cotton

Our premium cotton is responsibly sourced and grown in the USA. Our supplier is a member of the Cotton LEADS program which promotes sustainable sourcing and quality.

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Plant-based Fibers

Our diaper topsheet fiber blend includes a soft, plant-based material that comes from sugarcane.

Pampers pure protection
Pampers aqua pure wipes


Our bag and box are 100% recyclable where programs exist, and our boxes are made with more than 33% recycled materials.

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100% Certified Renewable Electricity

Certified Renewable Electricity

Produced with 100% renewable electricity from Buckeye Wind Energy Center, Kansas.

99% Reused, Recycled, Recovered

Reused, Recycled, Recovered

99.35% of all materials entering the plant are either reused, recycled or recovered in the last year.

0% Production Waste

Production Waste

NO production waste ends up in a landfill.

The Seal of Cotton and cotton enhanced™ are trademarks of Cotton Incorporated.

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